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Global Outreach Tobacco Control Programme

Overview

The Global Outreach Tobacco Control Programme was launched by the Global Outreach Medical & Health Association in 2018. Tobacco is one of the major causes of death and disease in India, accounting for nearly 0.9 million deaths every year. Tobacco use is a major risk factor for many chronic diseases including cancer, lung diseases, cardiovascular diseases and stroke. India is the second largest consumer and third largest producer of tobacco and a plethora of tobacco products are available at very low prices.

Nearly 275 million adults (15 years and above) in India (35% of all adults) are users of tobacco, according to the Global Adult Tobacco Survey India, 2009-10. The most prevalent form of tobacco use in India is smokeless tobacco and commonly used products are khaini, gutkha, betel quid with tobacco and zarda. Smoking forms of tobacco used are bidi, cigarette and hookah.

Tobacco use is one of the biggest public health threats the world has ever faced and leads not only to human loss, but also heavy social and economic costs. The total economic costs attributed to tobacco use from all diseases in India in the year 2011 for persons aged 35-39 amounted to INR 104 500 crores (US$ 22.4 billion).

Tobacco has been identified as the foremost cause of death and disease that is entirely preventable. Globally tobacco use is responsible for deaths of nearly 6 million people. As per WHO, if current trends continue, by 2030 tobacco use will kill more than 8 million people worldwide each year. It is estimated that 80 % of these premature deaths will occur among people living in low - and middle - income countries. Over the course of the 21 st century, tobacco use could kill a billion people or more unless urgent action is taken.
Nearly 8 - 9 lakh people die every year in India due to diseases related to tobacco use and as per the report of Indian Council of Medical Research (ICMR), nearly 50% of cancers in males and 25% cancers in females in India are directly attributed to tobacco use. Global Adult Tobacco Survey (GATS) 2009 - 10, conducted in the age group of 15 years and above 47.8% men and 20.3% women consume tobacco in some form or other.
Objectives
1. To bring about greater awareness about the harmful effects of tobacco use and Tobacco Control Laws.
2. To facilitate effective implementation of the Tobacco Control Laws.
3. The objective of this programme is to control tobacco consumption and minimize the deaths caused by it. The various activities planned to control tobacco use are as follows:
- Training and Capacity Building
- IEC activity
- Monitoring Tobacco Control Laws and Reporting
- Survey and Surveillance